It was at a theater that seats between 5k - 10k and they sold the 16oz aluminum cans so you could clearly see who was drinking beer. We stood in line with hundreds of others to buy a soda and nobody was willing to buy the Bud products. The entire evening, I saw a total of 3 Bud products sold and/or being consumed in the entire theater. Everybody in line was mocking Bud Light and sharing memes. There were a ton of people wearing Trump hats and shirts and many more coming up to us and complimenting us on our Trump gear.
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The LGBT clowns are begging Bud Light to double-down on the wokeness,
And Bud Light advisors are telling them that this is temporary and will blow over soon because conservatives are push-overs with a short attention span.
The thing with beer sales is, you can never make up a lost sale.
If someone decides not to purchase a durable good today, it probably wont matter in the long run, because they may buy the durable good tomorrow,
But if someone decides not to purchase a beer today, that sale is gone forever. Even if they buy a beer tomorrow, they still lost that sale.
Also, people are creatures of habit.
Some people were in a habit of drinking Bud Light, and once they break that habit, theres no guarantee they will ever get it back.
If they switch to an alternative product, that becomes their new habit.
I've made the permanent switch away from any of their products and I'm never going back. Right now I have switched to Yuengling's "Flight".
I love Yuengling.