For the past few years, there have been many stories that shock and disgust normies and lefties, AND the stories became viral on MSM (or because of MSM). Examples:

• Balenciaga
• Normies realizing that Rittenhouse didn't kill black people
• Normies realizing that MSM won't cover evidence that refutes Amber Heard's case
• Gamestop stock shorting

Remember the first step of the information war: empathize with your target audience. These are normies and wokies. They don't research as deeply as you pedes. They doom scroll and only read headlines.

So when the MSM has sparked a viral red-pilling news story, take full advantage of it like a whore. Like with all missions, we gotta think in terms of ROI. These opportunities have YUGE ROI: no research required (definitely not as much research as proving election fraud), and the news story is extremely impactful.