There'd be less need for sponsors if more of their viewers contributed directly. Look at how many were bitching when Rumble had to start running ads as they got bigger and need to pay for the extra bandwidth but they wouldn't even consider getting premium to avoid all ads. They've probably never supported a channel that they watch via locals either and expect everyone to keep producing videos and providing them info for free not understanding that it can turn into a full time job to do more than one video a week.