Zombie Awareness!! From our CDC!!
(www.cdc.gov)
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They explain in that same link as to why, to draw an audience...
" Wonder why zombies, zombie apocalypse, and zombie preparedness continue to live or walk dead on a CDC web site? As it turns out what first began as a tongue-in-cheek campaign to engage new audiences with preparedness messages has proven to be a very effective platform. We continue to reach and engage a wide variety of audiences on all hazards preparedness via “zombie preparedness”. " -cdc