I’m glad you brought up the makeup shade debacle. The social media woke squad throw a hissy fit if there’s not 400 brown/black shades meanwhile I’m super pale and if I mention not being able to find my shade in a foundation brand then I get told to sit down and shut up. It’s ridiculous because most customers in the US are going to have light/fair skin so it makes sense to carry mostly lighter shades but that doesn’t matter apparently. I just noticed that Ulta is now carrying a brand called “mented” that only carries black/brown shades, but you won’t hear anyone complaining about their lack of light shades. I guess we’ll see how long “mented” stays in business catering to 6-8% of the US population.