When they first pushed this "feature" to your phone you were able to remove with some gymnastics but now they updated it again, put it back, and you CAN'T get rid of it! It's "disabled" by default but who believes that! Google now made it impossible to roll back the google play services to a previous version which is required to get rid of this. I would love a post on how the fuck we can remove this feature without needing root access.