Seriously had to defend my gripes against the jab mandate in LA against 3 libs. First things first. Im not human according to them. 2nd, my sources are invalid because its not msnbc. 3rd i deserve to die according to them (and theyre supposedly my friends). 4th im a murderer because i refuse to get this vaccine. And 5th i dont deserve freedom because i wont do what dafdy gov tells me. How the fuck do you guys defend against 3 liberals 2 yelling at you and 1 (allegedly) moderating. Fucking hell!
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This is called a rhetorical appeal to emotion or pathos. The rhetorical triangle consists of Logos (appeal to logic), Ethos (appeal to authority / credibility), and Pathos (appeal to emotion).
Generally an appeal to emotion is considered to be the strongest type of appeal and an appeal to logic is the weakest when attempting to persuade average persons.
I personally am most persuaded by logic and least persuaded by emotion.
You should generally attempt to appeal to all three when forming arguments before a group of people with a bias towards emotional appeals.
If you find this interesting I suggest doing further reading on the topic of "rhetoric."