First, they made nearly $25 million over the last 3 years. And the reason they got dumped was they weren't generating enough content. As of April 21 Michelle Obama has released a grand total of 10 episodes of her podcast which launched in JULY 2020. Barack has released 8 episodes. Rogan did 15 just in March.
Spotify was paying for them to make appearances, not for them to promote and develop new voices.
First, they made nearly $25 million over the last 3 years. And the reason they got dumped was they weren't generating enough content. As of April 21 Michelle Obama has released a grand total of 10 episodes of her podcast which launched in JULY 2020. Barack has released 8 episodes. Rogan did 15 just in March.
Spotify was paying for them to make appearances, not for them to promote and develop new voices.