It's not so much about 'short memories' as much as a result of the parliamentary system where third parties have historically only been there for protest votes, none of the parties can get too extreme or they won't get any support from them, and may need their votes to get anything moved forward.

Where the PPC stands on a stronger platform, it's going to be one that will be tougher to resonate with many in Canada who have grown accustomed to social programs, and will be tough to shake that off.

What's good is that PP has shown that he will hear people out, and has even shifted his messaging to reflect those concerns, but, at the same time, he comes off as a normie, which can be good or bad.