Why is defending the pro-life position so difficult? Polls tell us consistently that 60% of people agree with the position. There's 80-90% support for the exceptions for rape and incest, so that's an easy position to take, even if you're in a very religious district.

Republicans constant screw up the messaging here and end up looking heartless. It's not a small issue either, because this is a major issue for the young fertile female demographic, the demographic of young women who are now out-earning young men and who will in the future hold more political power. We can't afford to simply cede that demographic to the socialist atheists.

And that means we need to start listening to why women seek out abortions in the first place. Remember, women support the pro-life position. Ask them individually if they'd want to have an abortion and they'll tell you no. Ask a woman who's pregnant if she wants to deny the lift growing inside her, or to end it, and she'll be even more emphatic about it. Women aren't stupid. They seek out abortions because they feel like the kid is going to ruin their lives in some way or other. It will be an unbearable burden financially, emotionally, socially, whatever. They seek out abortions for a quick fix out of desperation.

If you want to win on abortion, listen to these women, and support policies that help them make the right choices, the choices they already want to make, but feel they can't. Examples:

• Support contraception. If you don't want unwanted pregnancies, help people not get pregnant. They aren't going to stop having sex, so make contraception easier to get. It's cheap and effective. If young people aren't ready for a baby, they should be using contraception.
• Support making men responsible for their half. They did their half to create their life, and then when that girl they hooked up with tells him she's knocked up, they run without consequence. That's BS. He should be responsible for his half of the costs until that baby is born and can be given up for adoption: prenatal care and delivery costs. No more cutting and running from his responsibilities after he gets his fun and leaving the woman with the bill.
• Provide proper welfare support for families raising kids. No, you can't abandon the single mothers, but the financial support should be more generous to couples who commit to stay together to raise children. Let's de-incentivize welfare queens and give the man a financial incentive to stay. Let's help families stay together.

I can go on, but you get the point. This should be an easy sale. We shouldn't be dodging this issue when we hold the moral high ground.