Not everyone is an activist. Most want to keep their head down and live their lives.

And that is precisely why the employees need to be inspired. Maybe after they have to restock those shelves for the hundredth time, they will grow a pair, and tell their woke boss to fuck off and stock the shit themselves, then go to higher management to complain about the whole idea of stocking that crap in the first place. And with luck, maybe a few employees figure out even more creative ways to stick it to tha man, and shove their woke bullshit right back up their asses, where it belongs.