Ben and Jerry’s not learning from Bud Lite
(twitter.com)
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Ben and Jerry USED to make “Chubby Hubby” which was my favorite. So what did they do? Changes the name to some Gay support group; then cancelled it due to lack of sales
What marketing guru drives customers away?
That’s fine. Haven’t bought their ice cream in nearly 7 years and don’t see myself ever going back. But, premium ice cream is a good way to cut down on extra carbs. Easy way to walk away from a summer time treat - be an ice cream snob