Television and radio are most effective when people question little and think even less.

The power of mass media takes advantage of human nature. Target audiences are presented with images and sounds that are naturally appealing. Then a new idea or suggested action is equated with the appealing scene, and the observer is unconsciously nudged to adopt the new behavior. "

The news industry exploits a related phenomenon: intellectual insecurity. The primary target in this manipulation is news reporters themselves. You have surely noticed that a lot of well known pundits aren’t that smart. That’s intentional. The people who control public narratives don’t want celebrity thinkers; they want eager repeaters — people who mindlessly mimic whatever they’re told. At the same time, most news repeaters have big egos. That’s intentional, too. People whose egos are larger than they merit are particularly susceptible to manipulation.

The MSM relies on this one:

What’s important is not whether the “lone genius” is telling the truth or even an actual genius, but rather that the group perceives the person to be intellectually superior.

A Marxist globalist needs only one smart-sounding commie to create a wave of mockingbird mimickers eager to repeat exactly what the “lone genius” says. How do Marxist globalists effectively control any public narrative? They (1) prohibit truly intelligent people from presenting opposing messages while (2) flooding the media space with intellectual lightweights who wish to be seen as geniuses. That’s how you construct a false reality in which every media voice claims that catastrophic, man-made “climate change” is “settled science” when scientific research says nothing of the sort.