Sorta, it's to create negative confirmation bias/association by linking an amorphous group of people(basically applicable anyone that could do anything) with Q.

Creating a confirmation bias link that allows them to label bad behavior of any kind done by virtually anyone as done by an anon and by extension linking it to 'Qanon'.

It's basically a deliberate attempt at creating their own narrative regarding Q, that all the confused think their term is what to search for is more than likely secondary to actually creating the confusion and misinformation...