At my grocery store today, Coke was on a buy 1, get 2 free, and there was plenty of product. Having a little trouble moving your product?
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Great! I stopped all office purchases of Coke products (15 people), mentioned to associate and he sold all his coca cola stockholdings. 2000 shares.
What's weird is that their shenanigans had nill effect on share value. But that controversial peloton ad plummeted their share value. That inevitably rebounded due to people already invested in the $2k bike, and being forced to stay inside.