Nothing would teach them a lesson more than losing money. All publicly traded companies are watched closely. Each of these mentioned probably have a dozen or more analysts dedicated to them, trying to get an accurate picture of what's going on that can affect their sales and thus, their stock price. Some of the words they spoke might have flew under the radar of analysts but it didn't fly under the Patriot radar. Guaranteed, we stop buying their products, they will feel it in their wallets. If stocks slip by pennies below what analysts expect, they call it a miss and stocks can plummet. If the acts are significant enough there are tons of law firms waiting to pounce, filing class action suits because their clients who owned the stock were not notified of the political statements ahead of time or they felt the statements were unprofessional. Bottom line a shitstorm erupts.

These CEO's become wrapped up in their importance and feel they can do no wrong. Just let their stupid remarks about Trump supporters appear when the stock fails to hit what analyst estimate and all hell breaks loose. Stop buying from Coke, Nike, Goodyear and other companies who are run by anti-Trumpers with loose tongues. They deserve what they get.