My guess is that the actual case itself, whatever the big news is about whenever big news are needed to direct attention away from something else, can easily be real in itself. Lots is going on and happening all the time. The misdirection is, in most cases, probably more of MSM working to balloon something out of proportion, something that otherwise would soon fade out of view, when they want to draw attention away from something else. They search for something with a human interest angle, maybe a pretty young woman who has gone missing, or a celebrity doing something or involved in something if any of them happen to be at the moment, whatever, then start to talk a LOT about it, speculate, invent scandalous theories, whatever to make IT the talk of the town - or the country, whatever is needed. And then they don't write about that other thing at all, or write only very little.

Pretty often MSM sources don't even seem to actually directly lie when they want to skew something they don't like but can't completely ignore. They misdirect, leave things unsaid, implicate other things, draw attention to something, interview that person instead of that other person, select which interview they will show, or show just a part of that other interview, get a photo of the claimed victim looking like a . And when it comes to what seems like big news vs something that doesn't, the same tactics.

And in the end the impression is that something was claimed that wasn't actually claimed, or that something not very big seems like huge news while something that should have been huge news seems like a wet firecracker at best. And if ever confronted in ways they can't ignore they can fairly truthfully claim not having lied, and any misdirection or whatever - oh, we were wrong, and then you get that last page correction printed in small nobody really notices unless you were actually searching for it.