This reminds me of South Park Streaming Wars part 2, where celebrities like Matt Damon, Reese Witherspoon, Gwyneth Paltrow, etc are all made to do PSAs for pee water, splashing around in it, drinking it, pouring it into their cereal, etc. It's funny as shit and like everything South Park does, it has many layers. These "celebrities" have had to drink pee, eat shit, and God knows what else to get to where they are now. And for a while it worked out for them. Now they're seeing the bill come due and they WISH all they had to do now was drink pee and eat shit.