Living in cities like sardines, working a barely tolerable job, with little to no free time to pursue your passions, much of your day in traffic, listening to non-stop sounds around you and seldom having a moment of piece, surrounded by so many people yet feeling alone, losing sense of community and belonging, making just enough to survive and a little extra for Netflix and online shopping purchases. All of this is 100% by design and specifically engineered for us to be soulless.