”Pfizer faces backlash for creating pro-vaccine Marvel comic: Experts say PR tactic is 'ethically dubious in the extreme'”
Pfizer partnered with Marvel to release the 'Everyday Heroes' strip yesterday, in a push to encourage people to get a booster. Experts warned the comic appears to be more targeted at children.
”Your friendly neighborhood PFIZER-MAN: US pharma giant partners with Marvel to create comic that urges people to get their Covid vaccine and be an 'everyday hero'”
Because they aren't allowed to advertise or market an experimental drug directly.