Alissa Heinerscheid, Bud Light’s VP of Marketing, explains the strategy of using "inclusive" marketing to promote the "declining" American beer brand to young people... - The Great Awakening

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Alissa Heinerscheid, Bud Light’s VP of Marketing, explains the strategy of using "inclusive" marketing to promote the "declining" American beer brand to young people... (files.catbox.moe) - SALT -

posted 1 year ago by purkiss80 1 year ago by purkiss80 +134 / -0

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– WhoShitMyPants 1 point 1 year ago +1 / -0

One person doesn’t push something that big through , that’s marketing , production, shipping . They used her maybe as the scape goat but this isn’t about accepting they knew we’d react this way it’s just about introducing it to us to wear us down . This is obviously bigger than beer , or some woke bitch

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