For the first time in history, we just witnessed a beer commit suicide.
Budweiser (owned by Anheuser-Busch), the formerly conservative company, who sells beer to mostly conservative macho men, chose a transgender person as their spokesman. Budweiser has lost their mind. They ignored my grandfather’s number one rule of business- the customer is always right.
Bud offended their core base of customers (the Silent Majority) to please a woke mob that makes up a tiny percentage of their customers. Millions are now boycotting Bud. They just destroyed a century of positive branding with one woke, clueless, incredibly dumb miscalculation.
The dollars and cents part of the story is even more remarkable. This one miscalculation cost Anheuser-Busch (as I write this column) over six billion dollars in market value. In six days. In other words, Bud is losing $1 billion per day. The snowball has turned into an avalanche.
But that figure is only market cap, not sales. Beer distributors, bars and liquor stores across the country report that sales are dying too. This is starting to get really ugly for Bud. Yes, a beer just committed suicide.
Will Anheuser-Busch go bankrupt? Not a chance. They’re the 94th most valuable company in the world, with a market cap of over $130 billion dollars, with many brands. In the long run, they’ll probably recover. But in the short run, they are feeling tremendous pain. Conservatives and patriots have taught them a lesson they’ll never forget!
Shlitz committed suicide. They used to be best selling beer by a wide margin, now almost gone. Changed recipe to save money, everyone stopped drinking it.
For the first time in history, we just witnessed a beer commit suicide.
Budweiser (owned by Anheuser-Busch), the formerly conservative company, who sells beer to mostly conservative macho men, chose a transgender person as their spokesman. Budweiser has lost their mind. They ignored my grandfather’s number one rule of business- the customer is always right.
Bud offended their core base of customers (the Silent Majority) to please a woke mob that makes up a tiny percentage of their customers. Millions are now boycotting Bud. They just destroyed a century of positive branding with one woke, clueless, incredibly dumb miscalculation.
The dollars and cents part of the story is even more remarkable. This one miscalculation cost Anheuser-Busch (as I write this column) over six billion dollars in market value. In six days. In other words, Bud is losing $1 billion per day. The snowball has turned into an avalanche.
But that figure is only market cap, not sales. Beer distributors, bars and liquor stores across the country report that sales are dying too. This is starting to get really ugly for Bud. Yes, a beer just committed suicide.
Will Anheuser-Busch go bankrupt? Not a chance. They’re the 94th most valuable company in the world, with a market cap of over $130 billion dollars, with many brands. In the long run, they’ll probably recover. But in the short run, they are feeling tremendous pain. Conservatives and patriots have taught them a lesson they’ll never forget!
Shlitz committed suicide. They used to be best selling beer by a wide margin, now almost gone. Changed recipe to save money, everyone stopped drinking it.