Bud Light cuts ties with VP of Marketing Alissa Heinerscheid - The Great Awakening

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Bud Light cuts ties with VP of Marketing Alissa Heinerscheid (adage.com)

posted 1 year ago by lsdQ 1 year ago by lsdQ +57 / -1

Bud Light's marketing leadership undergoes shakeup after Dylan Mulvaney controversy

Alissa Heinerscheid, who has led the brand since June, takes leave of absence and is replaced by Budweiser global marketing VP Todd Allen.

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– sandsoftime 1 point 1 year ago +1 / -0

AB's trouble has not yet begun. Hair shirt for eternity. Used to be that having your picture on a milk carton was bad news. Now a picture on a beer can is like your picture on the post office wall.

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2024.12.01 - 48gzt (status)