Bud Light cuts ties with VP of Marketing Alissa Heinerscheid - The Great Awakening

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Bud Light cuts ties with VP of Marketing Alissa Heinerscheid (adage.com)

posted 1 year ago by lsdQ 1 year ago by lsdQ +57 / -1

Bud Light's marketing leadership undergoes shakeup after Dylan Mulvaney controversy

Alissa Heinerscheid, who has led the brand since June, takes leave of absence and is replaced by Budweiser global marketing VP Todd Allen.

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– GopherEverett 2 points 1 year ago +2 / -0

Hopefully soon, so corporations can go back to promoting experienced and knowledgeable talent from within the company rather than hiring an indifferent outsider based on their "degree".

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