ESG is something the megabanks are pushing as another criteria for big corporations to be able to have a credit line with them. It stands for

Environmental Social Governance

And, Social is subdivided further, into terms you may recognize

Diversity Inclusion Equity

To keep this relatively short, customers and doing business are the companies lifeblood, but their credit is what keeps them alive between the heartbeats. Without credit, if their sales aren't moving fast enough they could miss payroll, be unable to pay for new merchandise for the shelves, etc. The Megabanks know they have the money coming, its just not in their 'pockets' yet so the credit line is what allows them to keep things moving. The Megabanks are now requiring that companies meet or exceed a certain score on the ESG rating, or else they will be denied a credit line. This could spell disaster. Imagine if a giant company like Walmart or Target couldn't meet payroll for a few weeks. Their employees would revolt!

These factors explain some of the seemingly odd moves in very recent memory. Specifically, Bud Light and Target. Bud Light likely was told by these Megabanks they needed to get their score up to keep their credit line. An easy way would be to hire a (insert victim group member here) as a high ranking manager/officer of some sort. So they get this trained parrot regurgitating her lines about inclusion, and then the whole Dylan Mulvaney stunt. Bud Light knows who their customer base is, and that dead-behind-the-eyes broad knows too, but since she's trained to wokify whatever she is running, she does as instructed and goes WAY too far in the process. Now, Bud Light has two huge problems: One, their customer base has decided Bud Light crossed the line and not only aren't buying their product anymore, they're going to social media to brag about it causing the boycott to expand. The OTHER problem is that by trying to distance themselves from Mulvaney, and blame a 'rogue manager, they cause outrage from the wokies and the Megabanks slash their ESG score. They have no income from customers and no credit line to survive until the public 'forgets.'

So here we are. Target is the next in the crosshairs, but it could easily be any company pushing the 'woke' bullshit, or pedo agenda bullshit. I would bet you that these companies KNOW that they will be alienating their customers and are desperate to avoid exposure over it, while doing just enough to keep the Megabanks happy.