The Rise and Fall of the Chief Diversity Officer
(www.wsj.com)
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At the end of the day, it's all about money and we've turned "get woke, go broke" from an adage in to an image that is bad to have. No CEO can survive losing money by embracing an ideology, that a growing number of customers hate. This is really good!
When GMO first came out, I said to my family, there's only one way to fight. Pocketbook.
It's true here also.
Yup, in the end, money talks.