It could be a (designed) problem-reaction-solution situation. I'm more inclined to believe that it's an opportunistic problem-reaction-solution push. Hard to say without having a peek into the secret binders of Bill Gates and friends. But when a topic receives repeated presentation in the media it does pick up our antennae.

I have an uncle who as a life-long traditional corn and soy farmer took up small scale bee keeping in his later years as a hobby activity. In the 2010s he started having entire colonies collapse. He did not know why.

Many of us have this shared experience. When driving in evenings and early night during the 70s and 80s your headlamps and windshield would be covered in bug splatter. It took real elbow grease at the gas station to scrub off the yellow crud. Now, almost nothing. Also, the porch light litmus test. I used to have insects swarm around my porch lights in dense numbers. Now there is hardly any. So I view the honey bee issue as part of what appears to be insect species collapse at large.

Much as I love the comforts of modern civilization, witnessing the base of the food chain being knocked out is a bad harbinger.