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Cracker Barrel ends partnership with consulting firm behind logo change after intense backlash (nypost.com)

posted 256 days ago by Bibloop 256 days ago by Bibloop +125 / -0

Cracker Barrel ends partnership with consulting firm behind logo change after intense backlash

Cracker Barrel is ending its partnership with Prophet, the consulting firm behind its failed rebrand.

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– Retaining_H2O 4 points 256 days ago +4 / -0

Never hire a marketing consulting firm from San Francisco.
You will get a gay marketing campaign that only appeals to the 0.5%, and destroys your prime customer base.

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