It's not working because the Sheeple are too enamored with the "Jab". They go with whatever gives them the biggest attention high. Right now Jabbing gives many of them such a high. They feel superior and safe. They have shown little interest in this Delta crap which is drowned out by their selfies of being "Jabbed".

The MSM is in an uphill battle. What attention high do they get out of weak Delta variant stuff? If the Jabbed admit to the Delta stuff being a serious threat then they'll have to say that the Jab was a waste of time and vaccines are not what Hollywood cracked them up to be. That Biden, Dr. Fauci and the others were all wrong. It crashes headlong into the MSM's own brainwashing. This is why the Delta stuff doesn't work. For it to work you'd need to unravel part of their brainwashing.

Movies always show that once you invent the "miracle" vaccine everything is good. The world is saved. The End.

All the Sheeple will say is "Those unvaccinated are endangering themselves. They're so dumb," and dismiss the Deltas as not their problem.