I also consider a possibility like this, or even just tying it back to the collective unconscious. Perhaps there is something in the culture that is causing other people to think about this obscure actor, and others like me are the ones doing the searching, so when it gets pushed to me, it’s just the algorithm putting people into these groups. But I don’t think this is a marketing thing at this point. The actor had nothing to advertise. I think the algorithms were set up for advertising, but at this point they are just aggregating human thought. It’s definitely hard to believe they are actually reading our minds, although I do remember a podcast from probably ten years ago where they were bragging about a thermostat they invented that could read your thoughts and determine if you were too warm or too cold before you knew it and pre-adjust the settings to make you more comfortable. Although I would assume that was using some kind of heat signature and not actually reading thoughts.