I have no idea what’s going on with this new “Orange” fad, but I only got two hours of sleep and my mind needs a break, so here’s a little fun exercise we can do together while taking a break from more serious research:

If orange is something we’re supposed to pay attention to, what do the letter Q and the word or symbol orange have in common?

The first thing that comes to my mind is that they are both outliers. Q is a rare letter, and Orange is well known to be a notoriously difficult word to work with… especially in poetry. So if I were wanting to use a word that’s not too weird, but is weird enough to be a wink and a nod to those “in the know”, Orange would be a good choice.

What are your thoughts?