so apparently you guys are equating my examples to what i was saying, this is not the case. What I am saying is that people see apple, they immediately have feelings about apple, whether good or bad it does not matter. What matters, is that everyone who knows of the Apple brand, knows the logo, and their opinion is already formed, same with google, or whatever company, so long as it is well known. The same is true for the snake symbol. People see it as the medical symbol, so it's very easy to take over that symbol, change it ever so slightly, and turn it into something all together different. (to bring it back to the companies, if you want to go that route, google changed it's logo style at the same time they eliminated their slogan, "Don't be evil")
so apparently you guys are equating my examples to what i was saying, this is not the case. What I am saying is that people see apple, they immediately have feelings about apple, whether good or bad it does not matter. What matters, is that everyone who knows of the Apple brand, knows the logo, and their opinion is already formed, same with google, or whatever company, so long as it is well known. The same is true for the snake symbol. People see it as the medical symbol, so it's very easy to take over that symbol, change it ever so slightly, and turn it into something all together different. (to bring it back to the companies, if you want to go that route, google changed it's logo style at the same time they eliminated their slogan, "Don't be evil")