The reason it makes sense to me is because Q talks about it in his posts. He points out that he was only ever known as "Q", and the reason the media calls it "QAnon" is so that they can include "anons" as part of "Q" so that they can have a fake anon go and shoot up a pizza parlor so that the whole thing can be made all about him instead of the content of what Q actually had to say. It just makes it easier for the media to insert actors and use that mechanism to discredit the entire movement into a bunch of wacky conspiracy theories.