Don Lemon says Elon Musk canceled his new show after "tense" interview. X business and Elon Musk respond.
(media.greatawakening.win)
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Build their viewership - is ok for Elon.
How the partnership is different to a normal video channel?
I don’t see X Business nor Elon explaining it properly.
Presumably, the agreement would include promotion, possibly investment into a set, helping to acquire guests for interview, etc.
Instead, he can do like Tucker is doing and just post on his own.