Need that GIF with the space ship pilot and the two exclusive choice buttons sweating bullets trying to figure out which one of the bad option buttons to press.

1. "try to remain relevant" acknowledge legitimacy of result while dissing the origination of that validated information. (Hope the obvious cognitive dissonance doesn't wake too many people up).

2. "deny it all" and look like a joke in the face of the real information leaking out. Results in nobody looking to you for any news or information and thus irrelevancy.