America desperately needs a return to AMERICAN values.
More than half of Gen Zers want to be an influencer — 57% to be exact, according to a 2023 survey of 1,000 Zoomers — but content creators caution it’s not as lax as it seems.
“It’s just constant, Monday through Sunday,” TikTokker Hannah Williams told CNBC. “From the time you wake up to the time you go to bed, the internet’s on, so you’re on as well.”
The 27-year-old runs the popular account Salary Transparent Street, which boasts 1.4 million followers. After quitting her job in 2022 to pursue content creation full-time, Williams now rakes in a sizable $125,000 — but at what cost?
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1000 is an awfully small pool.